I am one of the people who believe that since its establishment, the best thing that has happened to Ark FM is employing Attah Promzy as the General Manager of the station. I mean you need not be a rocket scientist to see that this gentleman and his team have transformed a station which was headed for total flop into an attractive alternative.
Ark FM had a good test transmission under the management of Kwabena Asenso Clinton with the likes of Eric, Mahoney and co. Later, other people like Nana Kofi Ti Kesee joined to help improve their fortunes. They were even the first in B/A to introduce mid-morning sports with Micky Charles as host. All these measures did not help the station and it was not because they were not good programmes or that the presenters were bad. No!
Their initial teething problems were due to managerial rifts between the then manager and his employers which eventually led to Clinton’s resignation together with some of his presenters to seek greener pastures elsewhere.
Since taking over as manager of Ark FM, Attah Promzy has ensured that the station has obtained a strong presence in the region. Their coverage has improved tremendously. They can also boast of a strong affiliation with Adom FM and the entire Multimedia family.
The likes of Kwame Agyei Bohyen, Kwaku Abrampa and Addai Poku have continuously set the news agenda on their morning show even though they only have a short time to do what they want to do due to the rebroadcast of Adom Dwasonsem. These guys dig the dust to bring you the juice, the cream and the hidden in news. If it’s not a politician who has impregnated a small girl, it’s an uncovered porn scare or gay practice in Sunyani. I must confess that in 2011 they did better than their peers elsewhere in the region in this regard.
Kwaku Agyei and his sports team also do a lot to bring sports enthusiasts what they need to know on local and international sports. Their low point in 2011 was when Raymond Yeboah was beaten to pulp by a former sports administrator for making derogatory comments about him. That is one thing they need to watch. I believe you can make cogent comments about a subject without getting personal or attacking someone’s personality.
Another excellent revelation significant to the station’s renaissance is DJ Kwame. At a point his programme which airs after the 6pm news became the toast of listeners. He played lots of good music appropriate for that time of the day. He does very well to keep his listeners glued to their sets though these days he seems too complacent which is affecting his delivery. A good advice for my friend is that he should not allow stardom to overtake him.
Koo Nkasei also does very well on the entertainment show on Saturdays (a show we will review at the appropriate time).
Another addition is that, now Ark FM streams live on the internet at giving access to listeners outside the region and in the Diaspora.
Significantly, the station has also moved from their former base of Berlin Top to the central business district of Sunyani, precisely to the Aduana House just opposite two of their competitors Storm FM and Dinpa FM. And this means that they won’t lose out when it comes to business as they are now closer to the public than ever before.